Clark Campaign: Third Clark Ad Begins Airing Tomorrow in Wisconsin
1/28/2004
'Future' will focus on Wes Clark's plan for Families First tax reform
MILWAUKEE--Wes Clark's Families First tax reform plan is the subject of a new television ad that begins airing in Wisconsin tomorrow.
"Future" becomes the third Wes Clark ad to air in Wisconsin. The Clark campaign has had the Wisconsin airwaves to itself since Jan. 6, when it began running its first ad, "Responsibility."
"Future" will air in the Milwaukee, Madison, Green Bay, Wausau-Rhinelander, and Eau Claire-La Crosse media markets.
The Clark campaign has been aggressive in its approach to Wisconsin, which holds one of the country's most important presidential primaries Feb. 17. Clark's Wisconsin organization is second to none and Clark has the broadest Wisconsin endorsment list of any candidate.
Yesterday, Clark won the tightly contested non-New Englander primary in New Hampshire--a strong finish for the first-time candidate who had far less time to campaign in the state than the other Democrats in the race. Clark is positioned to do well in the southern and western Feb. 3 primary states, which will give him a strong bounce as he heads to Wisconsin.
The script for "Future" follows:
Voice
Visuals
Families are struggling.
In to the camera spot Clark moves towards the camera as he speaks. Wes Clark’s name appears at the bottom of the screen.
Every night Moms and Dads worry about their children and how they’re make it.
Wes Clark
Everyone talks about families, but what’s Washington done?
Clark’s name dissolves back to Clark speaking.
On “but what,” dissolve to simple logo with website address:
Democrat For President
A Higher Standard of Leadership
www.clark04.com
My Tax Reform Plan will make millionaires pay their fair share. And it will put $1,500 dollars back into the pockets of a typical American family.
On “millionaires,” dissolve back to Clark speaking
That’s real.
I’m Wes Clark and I approve this message.
Because it’s time we had a President who worried less about his future and more about yours.
On “because it’s,” slow dissolve to disclaimer at the bottom of screen and Clark speaking his last line.
