Team Biden-Harris Announces New Hispanic TV Ad in Battleground States
“Nos Ve” Highlights Difference Between President Biden’s Work for Latino Families, and MAGA Republicans’ Authoritarian, Extreme Bent
Today, as part of our historic investment in Hispanic media, Team Biden-Harris is launching a new ad, “Nos Ve” and “Sees Us,” that drives the stark contrast between the president’s agenda focused on the issues that matter most to Latinos and their families, and Republicans – led by Donald Trump – who continue to put special interests, corporations, and the gun lobby over Latino families, mimicking the behavior and actions of dictators and authoritarians that many Latinos in the United States fled. “Sees Us” celebrates the contributions and sacrifices of Latino workers and families, and the investments this administration has made to ensure that all communities – including Latino communities – get a fair shot at the American dream.
“Sees Us” will run in both English and Spanish on programming that over-indexes among Hispanic audiences in Arizona, Nevada, and Pennsylvania as well as targeted digital platforms in Georgia, Michigan, North Carolina, and Wisconsin. This spot will also run on local Latino-owned media properties and sports channels. In August, Team Biden-Harris launched the largest and earliest paid media campaign in Hispanic and African American media for a reelection campaign in history.
“President Biden’s agenda is focused on the issues that matter most to Latinos and their families. Donald Trump and MAGA Republicans have failed Latinos on everything from the cost of healthcare and jobs to protecting freedom and keeping our communities safe,” said Biden-Harris 2024 Campaign Manager Julie Chavez Rodriguez. “Next year’s election will come down to a simple question - who has our backs, who sees us? It’s Joe Biden.”
